Issa Rae & Ayesha Curry       
Black women spend a lot on beauty products- $7.5 billion annually- to be exact. Yet, we are grossly misrepresented in beauty advertising. In fact, a survey from 2015 found that of all the fashion advertising done for Spring and Summer, 85% of the models were white, and just 5% black. Hold the mascara! However, we can't ignore when certain cosmetic giants get it right. Enter CoverGirl, who has been consistently using black models for years. When news broke of Issa Rae and now Ayesha Curry being added to the prestigious CoverGirl list, we decided to highlight some other CG beauties, past and present, who have represented us well!

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Dangers of Relaxing Your Hair

 By Mary Wolff

For many women, choosing to embrace your natural hair is a journey of self-acceptance long overdue. For those still using relaxers from time to time, this information may make you rethink that decision.

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How to Install Mini Twists


 By Mary Wolff

 Sometimes, you just want to try a new look while other times you just want something simple and easy. With mini twists, you get both! This look is stylish and easy to maintain to give your routine a laid-back revamp. If you have never done this look on your own before, you may have some questions about how to install mini twists. Here are a few tips and tricks for mastering this look, as well as a step by step tutorial.

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7 Women Giving Us #ActivismGoals

Tamika D. Mallory speaking at the Women's March on Washington
There is nothing sexier than impacting positive change. And when we say sexy, we're talking about fearlessly walking in your purpose in such a way that everyone can't help but take notice of and appreciate how truly badass you are. We're talking #humanitygoals, #growuptobelikeyou, #pleaseupdatehistorybooks sexy. And for this reason, it's important to pay homage to women currently living and working among us who are taking social activism to the next level, inspiring the rest of us to ask ourselves,  'What am I doing to bring about change?' While there are countless powerful sistah's out there leading in communities across the country, we decided to highlight seven women giving us #activismgoals!

Can Brand Ambassadors and Social Media Influencers Be Trusted? Nikki Walton Weighs In.

By Kanisha Parks

When I went natural back in 2009, YouTube was the best place to find out how and what to use to maintain my hair. Product reviews were reliable—I wasn’t worried about whether or not I could trust the person’s opinion because brand compensation wasn’t yet a factor. But now it’s 2017 and every time someone suggests a product, the first thing I want to know is, “Were they paid to say this?”

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