Review: I Tried the Mega Popular Teeth Whitener Owned By This Multi-Millionaire Mom

Amber Rose and Ramon Griggie of Express Smile Atlanta
By Erickka Sy Savané

When it comes to teeth whitening, the mother of all teeth whitening, at least as far as instagram is concerned, is Express Smile Atlanta (ESA). Go to their page and celebrities like Amber Rose, Kylie Jenner and even Teyana Taylor and hubby Iman Shumpert are packed like sardines, big-upping the product for making their teeth pearly white. At some point, it starts looking suspicious because we all know that stars be getting PAID to endorse products!

So honesty, while the celeb endorsements did peak my interest, what tipped me over the edge was getting the opportunity to interview the owner of the company, a black housewife from Atlanta named Ramona Griggie who started selling the product out of her kitchen and is now a multi-millionaire. When it comes to housewives-turned-entrepreneurs it don’t get no realer than that! I mean, she might be the original housewife of Atlanta.

So now I’m super curious to find out if this product really works or if it’s just the latest instagimmick? After all, teeth whitening made an estimated 11 billion in 2016 alone, according to statistics. Only one way to find out, I order a kit...

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