Best Black-Owned Hair Care Brands to Shop in 2022 – Our Ongoing Series!
By Jacqueline Samaroo
Hey, hey! Welcome to CurlyNikki’s ongoing series featuring a mix of well-known and up-and-coming Black-owned hair care brands.
Each has an identity all its own but they are all connected by a common goal: creating Black hair products that will produce the best results for textured hair. A healthy scalp and hair, leading to curls with tons of definition, hydration, and bounce are what these brands are all about.
And, stay tuned – there are more than 50 companies in the series. We’ll feature a new lineup of Black-owned brands for you each Friday!
Here are the five Black-owned hair care brands we are highlighting for you today.
1. The Doux
The husband-and-wife team of Maya and Brian Smith founded The Doux as a way to merge their love of “old-school flava with new-school science.” Together, these married artists and parents of 5 boys have nurtured The Doux into a powerful veteran-owned and Black-owned hair care brand that offers a wide range of products featuring professional-quality formulas. The products come all wrapped up in a definitely 90s vibe and are backed by Maya’s decades of salon experience as a licensed cosmetologist.
A cleansing and hydrating shampoo that’s safe to use on color-treated hair. Made with shea butter and sea salt to soften your strands as it cleans.
A softening and smoothing leave-in conditioner for curly haircare. Formula includes sweet almond oil, glycerin, avocado oil, shea oil, and silk amino acids.
- Curly Haircare: How Does Almond Oil Help In Hair Growth? 5 Wonderful Benefits
- 11 Fabulous Benefits of Leave-In Conditioner for Natural Hair
2. Mielle Organics
Monique Rodriquez, a registered nurse, and her husband founded Mielle Organics in their basement in 2014. It all started with just one product – their Advanced Hair Formula. Since then, they’ve taken the brand to the highest levels. Its hair-loving collections of all-natural and organic products for type 3 and type 4 tresses can be found in major retail stores nationwide. Mielle Organics has earned its status as a giant among Black-owned hair care brands.
An all-time favorite with a rich formula that includes antioxidant-rich babassu oil alongside various other oils and extracts, including peppermint oil and acai oil.
A creamy hair milk you can use daily to hydrate and refresh your curls thanks to its aloe vera and avocado oil blend. Also features jojoba, acai, and sunflower oils.
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- Natural Hair Care: Protein and Hair – 7 Questions Answered
- Protein Treatments for Hair Growth – 6 Things You Should Know
3. Salwa Petersen
Chadian native and Harvard University graduate Salwa Peterson founded her eponymous brand based on the beauty traditions she was exposed to while growing up in northern Chad. These include hair care rituals that have been passed down for centuries among Chadian women who are known for their long, thick hair. The brand uses entirely vegan materials, including its star ingredient – nutrient-dense chebe seeds from the Croton gratissimus plant (commonly known as lavender croton or lavender fever berry).
A 2021 winner of Oprah Magazine’s Beauty O-Ward. Has a creamy texture and helps to both moisturize and strengthen hair for growth and length-retention.
Like many other Black-owned hair care brands, Salwa Peterson also offers accessories, like this handmade comb and scalp massager to assist with caring for naturally textured hair.
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- 4 Easy Hair Strand Tests for Damaged Hair + 2 More Ways to Test If Your Hair Is Damaged
- Want to Grow Healthy Hair? Here’s a Fun Quiz and 5 Great Tips
4. Koils by Nature
Koils by Nature is another of the proud veteran-owned and Black-owned hair care brands making waves in the industry. Its founder is Pamela J. Booker who grew up in the Southern U.S. with a deep appreciation of nature and the many benefits of all-natural remedies. Booker started out on her own natural hair journey in 2007. This led to her launching Koils by Nature in 2009 with a mission to blend “the essence of beauty with the purest of nature.”
A frizz-fighting and nourishing formula that includes Jamaican black castor oil, olive oil, and grapeseed oil. A good choice for twist out, braid out, and Bantu knot out styles.
All-over goodness thanks to its unique blend of shea, kokum, aloe, and mango seed butters. Also, made with coconut, sweet almond, grapeseed, and jojoba oils.
- The Difference between Essential Oils and Carrier Oils – 4 Really Good Things to Know
- Ingredients 101: The Benefits of Grapeseed Oil for Hair Growth
- What Is Hair Butter? 10 Excellent Hair Butters for Hair Growth!
5. Ju Poppin
Meet one of the newest Black-owned hair care brands in the industry – Ju Poppin – founded by master stylist Gillian Garcia of Brooklyn. Launched on 1 March 2020, the brand has been flourishing despite the “bumps and hurdles” you might expect with entrepreneurism. Its top sellers include the Ju Poppin Growth Oil (aka liquid gold), along with its Vitamin E oil and foaming lotion. Ju Poppin’s range also includes products designed specifically for men and kids.
A hair growth serum made with amino acids, black cumin seed, and vitamin E. Also includes jojoba, safflower, sunflower, and avocado oils along with an essential oil blend.
A lightweight mousse-like foam for creating a range of styles, such as finger waves, twists, roller sets, and finger coils. Provides deep hydration and enviable shine.
- Curly Haircare 101: Is Gel or Mousse Better for Curly Hair?
- Stylin’ and Profilin’: The Best Hair Gel for Curly Hair – Our Top 18!
- Stylin’ and Profilin’: The Best Mousse for Curly Hair – Our Top 12
Be sure to let us know which other Black-owned hair care brands you’d like to see in our series!