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The Best Black-Owned Hair Care Brands to Shop in 2022 – Our Ongoing Series!

The Best Black-Owned Hair Care Brands to Shop in 2022 – Our Ongoing Series!

Photo by Thought Catalog on Unsplash

The Best Black-Owned Hair Care Brands to Shop in 2022 – Our Ongoing Series!

By Jacqueline Samaroo

Hey, hey! Welcome to the final installment in CurlyNikki’s ongoing series featuring a mix of well-known and up-and-coming Black-owned hair care brands.

Each has an identity all its own but they are all connected by a common goal: creating Black hair products that will produce the best results for textured hair. A healthy scalp and hair, leading to curls with tons of definition, hydration, and bounce are what these brands are all about.

Our series included a total of 60 Black-owned hair care brands. We are honored to have been able to share them with you. We know it’s just a small sample of the entrepreneurs of color who are striving to make a positive change in industries that impact the Black community. 

We encourage you to show Black-owned hair care brands your love and support through this year and in the years to come!!

Here are the five Black-owned hair care brands we are highlighting for you in our final round-up.

  1. NaturAll Club
  2. Curl Junkie
  3. Kinky Tresses
  4. Rucker Roots
  5. Curl Theory

1. NaturAll Club

NaturAll Club is truly one of the standout Black-owned hair care brands. It is “the world leader in fresh and frozen hair care” and is dedicated to helping you “be deliciously you.” The brand was founded by Muhga Eltigani in 2016. She had done the big chop on her damaged hair and then nurtured new, healthy hair growth with plant-based, all-natural products she made in her kitchen. Today, NaturAll has a wide range of hydrating, strengthening, and smoothing products, along with frozen treatments and curly haircare accessories.

Products Shoutout

The Best Black-Owned Hair Care Brands to Shop in 2022 - NaturAll Club - Strengthening Jamaican Black Castor Oil Growth Serum with Carrot and Moringa-Monoi

NaturAll Strengthening Jamaican Black Castor Oil Growth Serum

Includes moringa, monoi, and carrot oils. Moisturizes and strengthens the scalp and the hair roots it contains. Great for use on edges.

The Best Black-Owned Hair Care Brands to Shop in 2022 - NaturAll Club - Hydrating Avocado + Kiwi Twisting Paste

NaturAll Hydrating Avocado + Kiwi Twisting Paste

A wax-free twisting paste made with avocado and kiwi. Can be used daily on a variety of hairstyles, including locs, twists, and braids.

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2. Curl Junkie

Curl Junkie was founded in 2006 and has amassed quite an impressive customer base since then. That may be because this is one of the Black-owned hair care brands that focus on hair of all types – from tightly coiled to bone straight and everything in between. Owner and product developer Marsha Coulton has big plans for the brand, including fulfilling her mission to create the true “holy grail” hair care product that works wonders for ALL types of hair!

Products Shoutout

The Best Black-Owned Hair Care Brands to Shop in 2022 - Curl Junkie - Repair Me! Reconstructive Hair Treatment 

Curl Junkie Repair Me! Reconstructive Hair Treatment

Curl Junkie’s absolute bestseller. Helps prevent further damage to weak and brittle hair by repairing and strengthening the hair shaft. Contains amino acids, apricot oil, and sunflower oil.

The Best Black-Owned Hair Care Brands to Shop in 2022 - Curl Junkie - Daily Fix Cleansing Hair Conditioner

Daily Fix Cleansing Hair Conditioner

A gentle and lightweight cowash with a thick, creamy, and concentrated formula. Add just a little to your hair and add water to distribute it. Made with peppermint extract.

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3. Kinky Tresses

This clean beauty brand specializes in intensely moisturizing products for dry natural hair. Shawna Moses, a scientist, founded Kinky Tresses as an extension of a childhood love of styling natural hair. Using knowledge gained in advanced chemistry courses in college, she created her very own Coconut Mango Hair Butter with the balance of hydrating and moisturizing ingredients dry hair needs. Kinky Tresses is now making strides among up-and-coming Black-owned hair care brands with its growing lineup of products.

Products Shoutout

The Best Black-Owned Hair Care Brands to Shop in 2022 - Kinky Tresses - Coconut Mango Hair Butter

Kinky Tresses Coconut Mango Hair Butter

A rich moisturizer that leaves hair hydrated and soft for up to seven days. Made with mango butter, coconut oil, broccoli seed oil, and bamboo extract.

The Best Black-Owned Hair Care Brands to Shop in 2022 - Kinky Tresses - Avocado Infusion Sulfate-free Moisturizing Shampoo

Kinky Tresses Avocado Infusion Sulfate-free Moisturizing Shampoo

A lathering sulfate-free shampoo that aids detangling as it gently cleans. Contains avocado oil and botanical extracts. Works with both high and low porosity hair.

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4. Rucker Roots

Founded by sisters Ellen and Ione Rucker in 2014, Rucker Roots stands proudly in the female-owned, family-owned, and Black-owned hair care brands categories. With the certainty that strong, healthy hair starts at the roots and with roots, Rucker Roots uses natural ingredients like ginger, turnip, and carrot root oils in its formulations. The Rucker Roots product line is inspired by homemade hair care products the sisters’ mother concocted to help their hair flourish when they were growing up.

Products Shoutout

The Best Black-Owned Hair Care Brands to Shop in 2022 - Rucker Roots - Leave In Heat Protectant

Rucker Roots Leave-In Heat Protectant

Fights both frizziness and heat damage. A lightweight, water-based, vegan, and safe heat protectant for daily use on all kinds of hair including bleached and color-treated hair.

The Best Black-Owned Hair Care Brands to Shop in 2022 - Rucker Roots - Detangling Conditioner

Rucker Roots Detangling Conditioner

Formulated with Rucker Roots Complex – a blend of ginger root oil, carrot root oil, and turnip oil. Detangles as it hydrates, moisturizes, and helps to control dandruff.

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5. Curl Theory

Like many other little girls, Jamellah Ellis loved styling, coloring, and cutting her dolls’ hair as a child. That passion inspired her when, as an adult, with her life at a crossroads, she walked away from a secure 20-year career as a lawyer and ventured out into the realm of Black-owned hair care brands. With the philosophy that “life begins at the end of your comfort zone’” she opened her own upscale salon for natural hair, Curl Theory, in 2017. Its success was soon followed by a line of Curl Theory hair care products.

Products Shoutout

The Best Black-Owned Hair Care Brands to Shop in 2022 - Curl Theory - Moisture Collection Multi-Style Cream

Curl Theory Moisture Collection Multi-Style Cream

Works very well for wash-and-gos, twists, buns, braids, and coils. Made with shea butter, jojoba oil, and behentrimonium methosulfate, a plant-based sulfur emulsifier that adds slip to hair.

The Best Black-Owned Hair Care Brands to Shop in 2022 - Curl Theory - Curl Theory Moisture Collection Leave-In Miracle Worker

Curl Theory Moisture Collection Leave-In Miracle Worker

Contains castor oil, aloe vera, and panthenol (provitamin B5) to leave hair softer, more manageable, stronger, and shinier.

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Wow!! We’ve come to the end of our exciting series on Black-owned hair care brands. Did all of your favorite industry leaders make our list? Have you seen any must-tries among the up-and-coming Black-owned hair care brands we featured? 

Which Black-owned hair care brands will you be shopping and supporting this year and next? Let us know!

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