11-year old Mikaila Ulmer, founder of Be Sweet Lemonade just landed a major distribution deal with Whole Foods. Ulmer, who uses a special flaxseed-based lemonade from local bee’s honey just signed a deal with Whole Foods to distribute her lemonade to 55 different locations.
At this year’s SXSW festival, Ulmer was selected as one of the Top 10 Innovators of The Year as part of the MVMT50 Experience. The group of 10 was pulled from a total of 29 individuals highlighted during Black History Month this past February. It was here that the major distribution deal was announced.
On May 2nd, Bee Sweet Lemonade will re-launch as Me & The Bees Lemonade, but will still hold the same concept. Ulmer first got the idea to launch the company when she was four. Her family encouraged her to make a product for a Children’s business contest, which resulted in her getting stung by a bee twice. To overcome her fear, she started doing research on bees and realized that they were slowly becoming extinct. Simultaneously, her grandmother would send her a 1940’s recipe from South Carolina, which included her special recipe for flaxseed lemonade. From there the idea was born, and business hasn’t slowed down since. You can find out more about Mikaila Ulmer and her Austin, Texas based business here.