Walking into an Ulta after 5+ years reminded me of walking out of the foothills of the Himalayas into a mall (near the airport) in New Delhi after 2 weeks. It was shiny, marble, polished, and I felt like the earth, like dust, browns and beiges, not neons and fluorescence. Out. Of. Place. I DoorDash and Amazon much of my life, but after having a much-raved-about product shipped without first laying hands and eyes on its most recent, updated ingredient list, I decided to stop wasting money and get back to work.
DIY Luxury Hot Oil Treatment for Black Hair (Growth & Moisture)
I need a deep conditioner that actually deep conditions. One that works all the time. I am 3 jars into Amika’s Soulfood and it didn’t feel the same. Giovanni confirmed that! He found me holding a jar of Cécred’s Deep Conditioner in one hand and a tube of Ouidad’s Deep Conditioner in the other. He was just about to pull up Cécred’s ingredient list for me (because neither of us could open the little dime-sized plastic fold-out on the top of the jar), when he stopped.
He looked me right in my face and said, you already have THE ONE in your hand. His hair looked amazing. His soul was radiating out of his eyes. His name reminded me of my favorite saint’s town that I visited only last year- San Giovanni Rotondo (Padre Pio). I put the Ouidad down. Although the ingredients were dope. And I walked out (after only 3-5 minutes under the fluorescents lol) with a jar, of hopefully GOLD. We shall see. Maybe I’ll do a head to head with Cécred and Vegamour!
I Love you,
nik
P.S. I thought I was in a Sephora until the checkout person asked if I’d like to join the Ulta Beauty Rewards program lol. Back to work haha! I’m excited to try new, old things!
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