Photo credit: ASE Beauty Instagram Top 3 Quick Fixes to Heal Chapped Lips By Onicia Muller Chapped lips are the worst. Not only do they hurt, but they make you appear totally unkissable. Seriously, no one is trying to get up close and personal to the person with questionable lip cuts. Here are our top 3 quick fixes for healing…

Photo credit: beatby.dee_ via 1minutemakeuptips Fall 2021 Beauty Trends Featuring Black-owned Makeup and Skincare Products By Onicia Muller It’s the first day of fall and we’re excited to switch up our skincare routine and makeup looks. Here’s a quick roundup of fall beauty trends for 2021. All products featured are Black-owned. Fall 2021 Beauty Trends for Skin Healthy skin is…
By Onicia Muller Interested in how Black women can rock nude lipstick? Here are three easy step-by-step makeup tutorials using ASE Beauty’s Emerge (our universal nude lipstick). ASE Beauty is a Black-owned, clean beauty makeup brand for women of color. Nude lipsticks are perfect for natural everyday makeup or trendy soft glam looks. These professional MUA lipstick hacks are guaranteed…
4 Enticing Ways To Rock Berry Lipstick That Black Women Will Absolutely Love Onicia Muller for ASE Beauty.com Kissing season is coming up, so our Beauty Bestie Onicia Muller (@OniciaMuller) created four easy step-by-step makeup tutorials featuring Ambition (our classic berry lipstick). Keep reading to learn how you can recreate these fun berry lipstick looks. Right now, you can purchase…
By Tyshia Ingram of ASE Beauty We can all remember a time when something beyond our control completely disrupted our lives. In fact, most of us are living through a time like that right now. Whether it was a particularly hectic commute back when life was “normal”, or these days when what should be a quick grocery trip turns into…
@chef2thestars By Onicia Muller of ASE Beauty Recently, celebrity chef and nutritionist, Chef Tiffani Janelle sat down with ASE Beauty to discuss how the average person can incorporate clean eating into their daily lifestyle. Chef Tiffani was born into a family of passionate foodies. Originating from Louisiana, Tiffani knew since age five that she wanted to be a chef. As…
By Onicia Muller With all the Zoom meetings and video conferences on our calendars this month, we’re all looking for ways to look camera-ready in a pinch. The great thing about video conferencing is that while you don’t have to appear as formal as you do for an in-person meeting, most of us still need a little boost to look…
By Emma Harvie of ASE Beauty If you’ve heard about the potential effects of chemical exposure, you know why striving to live a cleaner lifestyle is important. If you haven’t, you’re not alone. According to research, it’s no coincidence that chronic and autoimmune disease are becoming increasingly common as our lives become filled with chemicals. There are ways you…
By Tyshia Ingram of ASE Beauty When’s the last time you really took care of your lips? And we don’t mean swiping on your favorite lipstick and maybe buying a good lip balm. We’re talking about a full lip care routine with steps and products to get your lips looking their best! The truth is, while we love a good…
By Onicia Muller of ASE Beauty If you love makeup as much as we do, you know how real it gets when your foundation rubs off on your freshly washed white shirt or your favorite lipstick stains your boo’s clothes. The price we pay for staying fly! The good news is, you’re not alone. We’ve been there, done that and…